Creativity is in the strategic approach. But not only.
Creativity is in the people involved. Communication channels have become standardized - social media, tv/radio/cinema commercials, events ...you know them all.
What about a new channel of communication? Great.
How does this work or how to create the word of mouth effect offline?
Watch the video!
"We called the city´s most ramarkable speakers: TAXI DRIVERS. What for?
To make TEDx ideas get to ordinary people."
Creativity is in the people involved. Communication channels have become standardized - social media, tv/radio/cinema commercials, events ...you know them all.
What about a new channel of communication? Great.
How does this work or how to create the word of mouth effect offline?
Watch the video!
"We called the city´s most ramarkable speakers: TAXI DRIVERS. What for?
To make TEDx ideas get to ordinary people."