July 05, 2010

"Twitter" PR campaign - Creativity works

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WWF "See Who You Save" - PR campaign

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Review of a Public Relations campaign with focus on building interaction and connection. Quite good brief explanation of the executional process and the results.


Online PR is all about Community

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The video below explains how to build relationships and connections as part of the Public Relations job. Gaining a community of followers gives the company or the individual a great competitive advantage and potential influence.