September 12, 2011

Daniel Goleman on compassion

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Video on positive thinking and psychology in life... how we can be better people and help each other more. 


About Daniel Goleman

Daniel Goleman is an internationally known psychologist who lectures frequently to professional groups, business audiences, and on college campuses. Working as a science journalist, Goleman reported on the brain and behavioral sciences for The New York Timesfor many years. His 1995 book, Emotional Intelligence (Bantam Books) was on The New York Times bestseller list for a year-and-a-half; with more than 5,000,000 copies in print worldwide in 40 languages, and has been a best seller in many countries.
The Harvard Business Review called emotional intelligence— which discounts IQ as the sole measure of one’s intelligence — “a revolutionary, paradigm-shattering idea” and chose his article “What Makes a Leader” as one of ten “must-read” articles from its pages. Emotional Intelligence was named one of the 25 “Most Influential Business Management Books” by TIME Magazine.
Source: http://danielgoleman.info/biography/

August 21, 2011

Your Art Here - H&M USA 2011 [case-study]

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A Creative PR idea that won popularity and hearts! :)
About NYC and Fashion...


Check out behind-the-scenes footage from the 2011 Your Art Here photo shoot! The film highlights the experiences of the winning T-shirt design artists who were flown to New York City, styled in their tees and captured on film for the world to see! See what the artists have to say about their journey and experience their adventures first hand!

Your Art Here 2011 T-shirts available in U.S. stores August 4th!




August 06, 2011

Kelly Brook and Carlsberg 3D Cinema Experience [VIDEO]

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Kelly Brook brings 3D to life by surprising a London cinema audience during the adverts.


PR Experience and a really creative story to remember! :) watch below!